When I first saw L'Oreal's Voluminous Lash Paradise Mascara, it immediately reminded me of Too Faced Better Than Sex (BTS), a tried-and-true beauty guru favorite (and also mine as well) so I knew I had to try it!
You can find Lash Paradise for $8 in-stores and online at retailers like Ulta, Walmart, Rite-Aid, Amazon and Target. The mascara claims to give volume and length without clumping, flakes or smudges.
With this said, here's why I don't think Lash Paradise is a total dupe. Although the mascara wand from both brands are hourglass-shaped, I find that the Too Faced wand picks up more product from the tube. The formula is also slightly wetter and my short lashes appreciate this. With the L'Oreal wand, the bristles in the middle of the wand seem to be more dense and I found myself having to blink into the wand while applying coats in order to wedge my lashes in to get product (I don't usually do this with the majority of my mascaras).
After testing out these mascaras side-by-side for several weeks now, I do notice that Lash Paradise tends to flake more than BTS. I didn't experience any smudging or clumps with either mascara otherwise.
As for packaging, there's a clear difference: BTS has a more expensive and heavier feel to the handle and tube while Lash Paradise is all plastic.
- hourglass-shaped wand
- doesn't leave mascara on lids
- packaging and design
- wand bristles are too dense towards the middle
- dryer formula
- flakes after a few hours of wear
🔔 VERDICT: ⠀
Lash Paradise is a dupe, kind of. I still personally prefer BTS because it takes less time to build up volume due to the wetter formula but if you don't mind spending a few extra minutes primping your lashes, then I would say go for Lash Paradise.
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